February 15, 2018 Marie Green

If you have landed on this page, chances are you want to learn how to create a successful welcome email series for your business or blog. This quick and easy guide will provide you with a clear outline for creating a welcome email series that will keep your subscribers engaged and trigger action. I’m sure you’ll agree that if your email list is growing, it’s a sure sign that your target audience wants to connect with you. But what do you do once they opt-in? The key to building a long-term relationship is to connect with your subscribers right from…

January 26, 2018 Marie Green

When a visitor sees your opt-in form, you want them to take action. How else will you grow your email list, get content shared or generate sales? The way you do this is with a compelling call to action. And in this article, I am going to share 5 tips on how to do exactly that. But first, let’s quickly review what a call to action is. A call to action (CTA) is a marketing term used to describe the critical part of your lead magnet, email, blog post, website, or any other piece of content that directs your audience…

January 25, 2018 Marie Green

If you’ve ever wanted to quickly grow your email list, then you’re reading the right blog post. That’s because you’re about to discover a simple 5-step process for growing your email list with a giveaway. The best part? This process works even if you’re just starting out. In fact, it’s how I got my first 500 subscribers in just 10 days when I began blogging. Let’s begin.   Step 1: Identify a major pain point within your audience Many people who are new to this list building strategy don’t even realize that they need to take this fundamental step before…

January 20, 2018 Marie Green

You’ve probably been scouring the internet for quite some time now, trying to learn everything you can about growing your email list. Or, maybe you’ve even tried putting up an opt-in form to convert traffic into subscribers, but it didn’t turn out as well as you’d planned. And if you’re like most entrepreneurs and bloggers starting out, you may not even know where to begin. Don’t give up, yet. A thriving email list is well within your reach. All you need to do is tweak your list building strategy to include a high-value lead magnet. What’s a lead magnet? Well,…

January 19, 2018 Marie Green

So, you’ve been trying to build an active, engaged list for a while now. You read the blog posts about the others who have done it. It sounds like it should be so easy. But for whatever reason, success is just beyond your grasp. Every time you get a new subscriber you feel that rush of accomplishment, but your newsletters go unopened and you end up back where you started. We’re going to change that. That’s because this time you’re going to have in your arsenal the same tactics successful marketers use to craft a welcome email that facilitates engagement….

January 18, 2018 Marie Green

If you’re like most entrepreneurs I come across, you probably always keep an eye out for great responsive email templates that can help you launch a successful email marketing campaign without wasting valuable time and money. It’s the same for me. From fonts and graphics to the top email marketing strategies, I keep a full list of useful, curated content. Recently a client asked if I could share a few resources for clean, minimalist email templates. It sounded like a good idea in theory. However, it became apparent after scrolling through my bookmarks that there are literally hundreds to choose…

January 17, 2018 Marie Green 2Comment

So, what exactly is a lead magnet and how will it help to build a profitable list? Good question! A lead magnet is a piece of free valuable content that you offer prospects as an incentive to sign up for your list.  It can be an eBook, video series, webinar, free app, coupon code, free samples, case study or any other thing that could be perceived as highly valuable by your prospects. This is crucial for anyone starting out because it allows you to fortify a relationship with your prospects. Simply asking prospects to hand over their email address just…